Wednesday, May 28, 2008

Marketing Warfare


It was a public holiday last Monday and Papa decided to take me back to his favorite restaurant for lunch ... prior to that, Papa walked into a shopping complex and Mommy allowed me to run around at the toys section :) ... yay

See ... toys now come in such nice packaging that you can't seem to resist. Barbie dolls are of course the elaborate choice but i didn't know that "babies" come in a nice mobile compact luggage ... heh! heh! ... i am trying out the trolleys ...

Tell you ah - it's so competitive out there ! And those "marketing people" really know how to impress !

Have you read this book - Marketing Warefare (by Al Ries + Jack Trout) ? Check it out at the local bookstore http://www.mph.com.my

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